Semantic HTML

I know of so many webmasters who suffer from what I have termed, “PR head”. Why? Because that’s the only thing they check daily. Let’s remember that PR is not the end all of judging your websites “marketable effectiveness“, however, it is important. And so having a great tool to track, not only the day’s PR fluctuation, but it’s historical values as well is also important.

And so I – everyday – get updates to my PR as well as my SERP position via my email. And I get those notifications of changes that I have on the sites I’ve configured from SheerSEO.com’s great online tool. They have – by far – the best free seo software online that I have found. And this is not a sponsored post (for those of you skeptics I use this site everyday. Actually, the author of the software is a genius and good “internet friend” of mine.

SheerSEO Features:

Not only does SheerSEO historically archive statistical information for current PR, Single Page Analysis, SERPs and indexed pages, – but also keeps analytics of those statistics historically:

I have three accounts for certain sites that I need to track everyday, and before SheerSEO came along, I was using multiple software packages to do the analysis that it does.

If you’re a serious webmaster/SEO professional, or even a hobbyist web designer, you’ll open your free account today.

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I’m quoting from a presentation page on Semantic HTML that an author has on his site:

• Removed or deprecated some elements
  • ISINDEX
  • APPLET
  • CENTER
  • FONT
  • BASEFONT
  • STRIKE
  • S
  • U
  • DIR
  • MENU

You see, semantically correct html is more than just mere correct structure, but what you use is also just as important. Old school, depreciated HTML tags are not semantical. For example, the CENTER tag. That stands for “CENTER the object”, right? Well, that in itself is presentational in nature – and therefore should be left to CSS (Cascading Style Sheets) to do.

That’s where semantics take place…

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Having great semantically correct websites that generates tons of traffic may be a great way of promoting standards, but what about turning those visitors into clients? Well, even that is not enough if you can’t track them efficiently. You see, using Google Analytics (or others) to track your visitors on specific landing pages, but what about tracking leads – which are your future costumers, who want what you got?

With my clients, I have used OpenOffice’s spreadsheet application for tracking, but I’ve realized that when one gets bigger, Excel or OpenOffice just won’t cut it. What is needed is a real customer relationship management system like AIMpromote comes in.

Because communication is extremely vital to any business, whether online or not, following-up on your leads is worth the investment of a feature rich solution. And when you are ready for enterprise level features that AIMpromote offers you in their services and software, you’ll be glad you did your own research on them. I find that the services they offer are pretty affordable.

Only What You Need, Not Unlike Semantics

You do not have to purchase their total brand of services, as that would be business overkill, and that feature in itself is enough incentive for you to sign up with them. AIMPromote’s customer relationship management software features are such that you only pay for what you need, and leave the rest. Installing just the specific modules you need that fit your marketing goals, and leaving other features not needed will save you the dreaded “learning curve” of any application that takes place.

You’ll find that your business will grow into AIMpromote – and they will grow with you.

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Funny how we learn to express ourselves, even in a medium such as the internet. Far from semantically correct (X)HTML markup, emoticons (smilies) are becoming so prevalent in their use, you can even find them included in articles written by well establishes authors and authoritative sites.

Here’s a list of some of them:

smile                 biggrin                 sad            
surprised                 eek                 confused            
cool                 mad                 razz            
neutral                 wink                 lol         redface    
cry         evil         twisted         rolleyes         exclaim         question    
idea         arrow         mrgreen    

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Do daily backups. Don’t rely on your web host to do them. Even if they have written in their services something like:

Daily backups – even to the database table!

It’s still very important to back up your site files, email, and databases from within cPanel. I learned the hard way. I have switched my hosting reseller account to a new company, and now – as you can see with this site – I had to restore from a backup from October! None of the November posts are here.

So backup away!

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